Most web development shops create their process around building websites, not supporting them. Aten built a dedicated Support Team out of recognition that maintaining and extending websites requires its own skill set and organizational structure.

User surveys are just one tool you can use to understand user preferences that can lead to a successful design.

Here at Aten we advocate user-centered design as the essential methodology for building digital experiences that matter. We sell it in pitches. We focus quickly on audience during kick-off meetings—and practically every meeting after. We structure our process around personas and user stories, and measure success in terms of user acceptance.

Giving feedback is a crucial part of a collaborative creative process, and the amount of thought invested in that feedback can greatly affect the success of a project.