Aten Lunch Hour presents

Bridging User Research to Information Architecture

August 23, 2023 2PM EDT

Presented by

Hear from Aten’s Senior Strategist, Kelsey Boyd, about how we transform user and stakeholder research into sitemaps, menus, and wireframes for websites during a redesign process. In this session, you will get a chance to learn how engagement with a broad diversity of perspectives can ensure that any work done on your website accomplishes the goals of your organization in a way that also makes sense for your site's users.

Attendees will learn how Aten has translated user research into data- and narrative-driven frameworks for our clients, and where you can find the greatest opportunities with this approach, both in and out of the website redesign process.

User Experience User Research Information Architecture