Strategy Phase Toolkit: How we Pick the Tools we use in the Discovery Phase of a Website Redesign

The strategy phase of any website redesign project can be a really exciting phase - it’s the chance to hear first hand how users interact with your website. It’s also a chance for stakeholders to work together and prioritize the major issues to address and goals of a website redesign. Along with the excitement comes a lot of questions and sometimes confusion. Who will we talk to? Are interviews enough? Will it be worth my time investment? What will we do and what will we learn?

In this webinar, I will demystify Aten’s strategy process and showcase our flexible and straightforward approach. I’ll talk about tools that we have at our disposal to help us get to the root of the issues on your website, and how we use what we’ve learned to create a blueprint of your new website.