Images play an important role in communicating with your audience. When used effectively, they can work toward achieving your organizational goals. For this reason, it’s important to understand your available resources and create a strategic plan for imagery on your website. Here are some questions you can ask to make sure your images will be employed effectively.
One of the greatest challenges when starting a new project is determining how best to align an organization's content with both user needs and business goals. We look to the Core Model approach to guide user behavior.
User surveys are just one tool you can use to understand user preferences that can lead to a successful design.