Whitespace is an invaluable asset to design. It can have a huge influence on overall site usability, which ultimately impacts the success of organizational goals.
Your public library has evolved. No longer just a place where books are stored and borrowed, libraries provide an open gateway to a universe of information, media and the arts. Libraries are vibrant hubs for connected communities. They offer events, programs, meeting spaces, technology resources, and a host of other services for the public.
In order to create an effective user-centered experience, we create personas for key audience groups. Although a persona is a fictitious representative and may not be exactly like your real end users, the process of creating a persona helps to build empathy for the real people that are going to use the final product.
Wireframing is an integral part of our process. Our UXAs (User Experience Architects) use wireframing as a way to convey content hierarchy, content groupings and general structure. As a visual tool it helps our clients to see the weight and relationships of their content in an easy to digest format that content maps just don’t deliver. That’s why wireframing is a staple in our UX toolbox.